OUR STORY

La Feuille Verte was born in 2014, thanks to Manon Letarte, a qualified herbalist and cosmetologist who started making her own body care products. With a passion for nature’s benefits, she fell in love for what she still considers the best plant oil for skin: hemp oil.
Thirteen years later, La Feuille Verte truly takes off when it’s sold to a new team of young and passionate entrepreneurs, Dany Lefebvre and Marie-Ève Parenteau.
In the past, Dany has worked as a consultant and project manager for companies such as Pharmacan (now Cronos Group (ON)), Abcann (ON), In the Zone (CB) and Tweed (ON),licensed by Health Canada . He spent the last 20 years perfecting his business skills, network, knowledge and business strategies. In 2013, Marie-Ève and Dany take root in Saint-Lucien and start Vert Médical (Vert Cannabis).
In 2015, they obtain a licence from Health Canada to grow and transform hemp. With the support of a federal program, they make history by introducing pet food made with hemp.
In 2017, as owners of a high potential company, but hit by a liquidity crisis, they pull off a stroke of genius by selling to Canopy Growth, the largest medical marijuana company in the world. A few months later, with their vast experience and strong expertise, they acquire La Feuille Verte with the ambition to become the most importantplayer in Québec’s hemp industry.
They reunite a small experienced team of loyal and passionate people and establish partnerships with allies firmly rooted in their field. They also put a board of directors in place, partner with an experienced president/mentor and create a family holding to finance their project and dive head first in this new adventure, “Where man’s hand has never set foot!”

OUR VALUES

OUR TEAM

Claude Lafleur
CHAIR OF THE BOARD OF DIRECTORS

Dany Lefebvre
CEO, VICE-PRESIDENT OF THE BOARD OF DIRECTORS

Marie-Ève Parenteau
VP ADMINISTRATION

Mathieu Crête
CHIEF TECHNOLOGY AND INNOVATION OFFICER

David Gauthier
CHIEF MARKETING OFFICER

Louis Raîche
CHIEF COMPLIANCE AND SECURITY OFFICER